One broking business in five re-advertises inside 90 days
19.6% of Australian broking and finance businesses advertised the same role a second time within 90 days, on FinTalent's count of job ads from 23 February to 25 August 2026. That is 36 of the 184 businesses observed for a full 90 days, close enough to one in five, and the figure is a floor rather than a ceiling.
The expensive number is the one nobody counts
Between 23 February and 25 August 2026, 36 of the 184 broking and finance businesses we tracked long enough to judge advertised the same role a second time within ninety days. That is 19.6 per cent, or close enough to one in five.
A repeat is not proof of a failed hire. It can be a second seat, a second office, or the same ad relisted under a new link. But a business that is back advertising the same job three months later has spent the fee, the hours and the market's attention twice, and the second run starts from a worse position than the first because the good candidates have already been through it.
The number is also a floor rather than a ceiling. Where a first ad was removed from our records before its repeat appeared, the pair breaks and the business counts as not repeating. Every gap in the data pushes this figure down, never up.
Count your own repeats before you judge the number
Go back three years and count the seats you have advertised more than once inside ninety days. If you land near one in five you are running at the market rate, which is not the same as running well. If a seat keeps coming back, the ad is not the problem and neither is the market: something in the brief, the assessment or the first ninety days is not holding.
How this was counted
The ads come from a standing national search of Seek for Australian broking and finance roles, running since February 2026 and captured daily. 1,038 ads are held for the window, 58.5 per cent of them caught on the day they were posted. Titles are free text, 516 distinct spellings across those ads, so every role figure is grouped into families by a published rule set before it is counted. Recruitment agency and franchise-branded ads are separated out and excluded from anything attributed to an employer, because neither tells you what the hiring business decided.
The full method, including what this edition deliberately does not report, is in The Index, edition one.
More from The Index, edition one
Want the figures for your patch?
The same dataset can be cut to the businesses advertising near you. Ask and it gets sent, no form.